CHARLOTTE HOOKS

You're invited!


Hello and welcome to my very first blog post! Today, I am excited to share a sneak peek of a recent professional branding shoot that I had the pleasure of doing for Charlotte Hooks, a crafter and designer. You can find Charlotte's work featured on Zazzle and at the center of many memorable events. This shoot was a collaborative effort between myself and Charlotte, with the goal of highlighting her brand's visual identity, ultimately showcasing her personal and professional unique personality and style.


In this preview gallery, you'll get a glimpse into the overall feel of the shoot and some of the images we captured. Weeks before our shoot, we had a pre-consultation to discuss the Charlotte's brand and style. It was important to get a sense of the look and feel she wanted to achieve. We then worked together to create a shot and prop list to guide the shoot.


One of the key images from the shoot was Charlotte's headshot. We wanted to create a professional yet approachable image that could be used across social or in publications easily. Although we shot on location at a studio in Philadelphia, another important part of the shoot was capturing images of the client in their work environment. We wanted to create images that showcased the client's skills and expertise, while also giving potential clients a glimpse into what it's like while Charlotte is creating.


Overall, this branding shoot was a huge success. Charlotte was thrilled with the images. I am proud to have been a part of this collaboration and can't wait to see how the images are used.



If you are interested in creating a visual identity for your brand, I would love to hear from you! Contact me today to schedule a consultation and learn more about my professional branding shoots.



@melissajayphotography

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